Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales. PepsiCo generated more than $86 billion in net revenue in 2022, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. For more information, please visit follow us on Twitter and PepsiCo Quaker® Oats, Quaker® Rice Cakes and Quaker Chewy® Granola Bars are consumer favorites. For more than 140 years, Quaker's brands have served as symbols of quality, great taste and nutrition. The Quaker Oats Company, headquartered in Chicago, is a unit of PepsiCo, Inc., one of the world's largest consumer packaged goods companies. For more information, and to check out the latest product innovations, visit. Fans can check out the Cap'n's new look on the latest Cap'n Crunch Cereal Boxes, Treat Bars, and more, rolling out now in stores nationwide. "What better way to unveil the beloved Cap'n Crunch's new four-striped look than with his cosplaying Crunchmates around one of the most iconic pop culture events of the year?!"Īhead of the live unveiling, observant fans spotted teasers of Cap'n's refreshed, four-stripe jacket around San Diego and on Cap'n Crunch's Instagram and Twitter channels over the past few days. "With the celebration of Cap'n Crunch's 60th birthday this year, we thought it was only fitting to commemorate his epic 60 years of tasty adventures with a fresh new look," says Kristin Kroepfl, Vice President and Chief Marketing Officer of Quaker Foods North America at PepsiCo. Now, he's proud to show off his new four-stripe look that will accompany him through all the crunchtastic adventures to come. Guppy, his old jacket featured sleeves with three stripes instead of a true captain's jacket which boasts sleeve with four stripes. While Cap'n Crunch has always had the honor of being a Cap'n to his Crunch Crew aboard the S.S. As a nod to his 60th birthday this year, 60 of Cap'n Crunch's Crunchmates appeared dressed like none other than the Cap'n himself-four stripes and all. On July 20th, Cap'n Crunch made some big waves where superheroes and super fans converge in San Diego. 60 cosplaying Crunchmates made a big splash with the debut of the Cap'n Crunch's new four-striped uniform.
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